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Home›Featured›Custom Embroidery Patches- A Century-old Advertising Strategy 

Custom Embroidery Patches- A Century-old Advertising Strategy 

By Marjorie Bartley
May 23, 2022
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An embroidery patch on favorite bags or uniforms from the dream football or basketball team or the most treasured educational institution has always been one of the fantasies in everyone’s life. 

However, history is long back. The embroidery patches were first created in China in the 5th-3rd century BC through different sewing techniques that were used to mend, patch, and tailor clothes and led to the invention of different decorative designs. 

Over centuries with other civilizations adapting to several sewing techniques, custom embroidery patches have now become somewhat the definition of any brand.

What is a custom embroidery patch?

An embroidery patch is basically a piece of fabric that represents a logo or a pattern embroidered on it with thread or yarn. This is one of the designs invented many centuries back, but the relevance and significance are maintained to date. The incorporation of high-speed precision computerized machines today allows intricacies and complex patterns to provide a new direction in embroidery patch designs on a massive scale.

How to make handmade embroidery patch design

There are several machine-made embroidery patches available that can be customized according to one’s requirements. However, there is nothing better than putting some effort and designing embroidery patches on gifts for loved ones. Here are some easy yet unique ideas that one can follow to create beautiful embroidery patches.

  •  Iron-on patches

These are really handy, fast, and easy to attach to gifts. This process first includes choosing a pattern suitable for the fabric being used, stitching the design, and leaving some space around the edges, then cut the second piece of fabric and two pieces of paper-backed fusible web to create excellent designs.

  •  Iron-on patches and fuse fabric to an embroidery piece

For this procedure, one first needs to peel the paper of the fusible web and place the fabric, then iron non-embroidered pieces to fuse the layers together. This fulfills the purpose of more stability to the created design.

  • Felt sew-on patches

This is simple as it requires minimal edge finishing and is handy as it is sewn in one place.

  • Self-adhesive patches

This can be attached like a sticker and most importantly one can make permanent patches. The requirements for the procedure are simple and include a piece of heavy stabilizer and permanent peel-and-stick adhesives.

Benefits of custom embroidery patches

  • Cost-effectiveness 

Custom embroidery patches are much more cost-effective than actually sewing and attaching designs on fabrics which eventually increases the manufacturing cost. The high-end sewing technologies are very handy to create desired designs yet operate within budget.

  • Business value

People these days are aware of the value in terms of marketing and brand representation a custom logo embroidery patch can bring out. This is somewhat an accessible mode of advertisement that increases the market value of a brand.

  • Professional look

A professional look attracts clients more. Uniforms with custom embroidery patches attach a sense of professionalism and refinement while maintaining a personal touch.

  • Durability

These can withstand harsh environments of industries and hospitals or health care centers and withstand a number of cleaning, and drying cycles without being dull.

Conclusion 

Custom embroidery patches have intensified and strengthened the sense of togetherness and the power of unity to achieve one common goal. Be it an educational institution or business, custom embroidery patches created the brand and a special camaraderie between individuals involved, enhancing the excellence in outcomes.

 

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Marjorie Bartley

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